Services

Practical support for winning better work

Project Intel starts with earlier visibility on planning-linked commercial work. The main service is tailored lead generation and opportunity research, with practical support around it where it helps you turn that visibility into stronger positioning, better enquiries, and more real sales opportunities.

This is not generic marketing support. The focus stays on practical commercial outcomes: better opportunities, clearer positioning, stronger trust, and fewer missed chances.

Most work is priced to be practical and testable — so you can start small, see what works, and scale from there.

Strengthen how your business is seen and trusted

Once you have a clearer flow of opportunities, the next step is making sure your business stands out when it matters. These services help improve how you are presented, understood, and contacted — so more of the right opportunities turn into real conversations.

Targeted letter outreach (printed and posted)

We identify selected opportunities and turn them into simple, well-written letters that are printed and posted to the relevant business or site.

This is the practical outreach service: selecting the opportunity, shaping the message, and getting a physical letter in front of the right place.

It works well when email is ignored, inboxes are crowded, or the right contact is unclear.

A simple, low-risk way to start reaching potential clients earlier.

Pricing: Starter: £60 setup + £3 per letter. Ongoing: £100/month includes up to 10 letters, then £2.50 per additional letter.

Best for: Builders and trades who want a practical way to reach potential clients earlier without relying only on email.

Letter and outreach copywriting

We write simple, credible outreach letters and messages for firms that want stronger wording without handing over the full outreach process.

This is the copy-only option. It suits businesses that already have their own contact list, sales process, or outbound activity, but want messaging that sounds clearer, more commercially aware, and more convincing.

This can include first-contact letters, follow-up messages, local introduction emails, and planning-led outreach copy shaped around the type of work you want to win.

Pricing: £80 to £150 per letter. £200 to £400 for a small set of 3 to 5 variations.

Best for: Firms that want stronger outreach wording while keeping delivery in-house.

Competitor intelligence reports

A practical report showing who else is visible in your patch, where they show up, what kind of work they appear to be targeting, and where you may be losing ground.

This can help you see which competitors are most visible, which areas or trades they seem strongest in, and where there may still be room to position yourself more clearly.

Pricing: Typically from around £300 to £750 depending on area, number of competitors, and depth of review.

Best for: Firms that want a clearer view of who they are competing with locally and how they compare.

Local visibility reports

A review of how visible your business is across maps, search results, directories, and other places where buyers may first come across you.

This is about finding weak points in your local presence. If people cannot easily find you, compare you, or trust what they see, good opportunities can be lost before you even get an enquiry.

Pricing: Typically from around £250 to £600 depending on area and depth.

Best for: Builders and contractors who rely on local work and want to know how visible they really are in the places that matter.

SEO and content health reports

A practical review of your current website content, structure, local visibility, and service pages to show what is helping and what is holding you back.

This can highlight service page gaps, weak headings, poor location targeting, thin content, and missed chances to make your website clearer and more commercially persuasive.

Pricing: Reports typically from around £250 to £500. Content writing can then be scoped separately.

Best for: Firms with an existing website that feels dated, thin, unclear, or underperforming.

Next step

Need a practical starting point?

Next step

Start with one trade, one patch, and one type of project

That is usually enough to show whether the opportunity flow is commercially useful before you widen the scope.

Start a conversation